4 Ways to Repurpose Your Summit Content
Posted In General | Posted On 20 July 2020 | Posted By Stacy Braiuca
So you have just finished a summit, but you don’t have any idea what to do with the great content that you can share with your audience and other potential leads. How can you market several hours of content to the public? Is it possible to condense into more easily consumable videos? How can I best repurpose this to get the best engagement with your audience? Here are four ways to repurpose your summit content:
Quote ‘em
Throughout the presentation, perhaps one of your guest speakers (or maybe even you!) had an insightful comment or quote that perfectly summarizes their message. There are a few ways you can spread this short quote to your audience. It’s possible to cut down the summit content and feature the guest’s speech onto your social media pages.
Add to ‘em
After an insightful summit talking to your peers and colleagues, you might be inspired to add your thoughts to what someone else has said. A blog or a follow-up social media post can bring new opinions to light. While this may be time-intensive, it brings your insight into what someone else has said.
Reupload ‘em
Sure, you already posted this post on Linkedin, but have your audience on Twitter, Instagram, or Facebook heard about your event? Take advantage of all the social media pages you own and promote your content on your pages.
Share ‘em
Linkedin offers Slideshare, a social media site dedicated to hosting PowerPoint presentations. It’s possible to view other industry leader’s presentations packed with insightful content on this site as well.
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